Description: Car Brands Participating in the 2026 Detroit Auto Show Lineup: Discover top car brands, innovation highlights, and next-gen vehicles shaping tomorrow.
Participating Car Brands at the 2026 Detroit Auto Show
Below is a structured overview of participating and featured brands, dealer involvement, Gallery exhibitors, and the prestigious NACTOY Awards, presented in an easy-to-read table format for enthusiasts, buyers, and industry followers.

These automotive manufacturers are widely expected to showcase new models, concept vehicles, and next-generation technologies at the event.
| Car Brand | Country of Origin | Brief Overview |
|---|---|---|
| Ford | USA | Known for trucks, SUVs, and EV innovation including electric performance vehicles |
| General Motors (Chevrolet, GMC, Cadillac) | USA | Focused on electrification, luxury, and next-gen truck platforms |
| Stellantis (Jeep, Dodge, Chrysler, Ram) | Global | Showcasing rugged SUVs, muscle cars, and electric transitions |
| Toyota | Japan | Highlighting hybrid leadership and future hydrogen mobility |
| Honda | Japan | Featuring efficient sedans, SUVs, and next-gen EV concepts |
| Hyundai | South Korea | Presenting advanced EVs, smart mobility, and design innovation |
| Kia | South Korea | Known for value-driven electric and hybrid vehicles |
| BMW | Germany | Luxury performance with a strong push toward electrification |
| Mercedes-Benz | Germany | Premium vehicles with advanced autonomous and EV tech |
| Volkswagen | Germany | Emphasizing electric platforms and global mobility solutions |
| Tesla | USA | Focused on electric innovation and software-driven vehicles |
| Rivian | USA | Adventure-focused electric trucks and SUVs |
| Lucid Motors | USA | Luxury electric sedans with long-range technology |
Participating Dealers at the 2026 Detroit Auto Show
Local and regional dealers play a key role by connecting visitors directly with vehicles available for purchase and test drives.
| Dealer Category | Description |
|---|---|
| Local Detroit Dealers | Representing major brands with consumer-ready models |
| Regional Auto Groups | Multi-brand dealer networks offering comparison options |
| EV-Focused Dealers | Specializing in electric and hybrid vehicle education |
| Commercial Vehicle Dealers | Featuring trucks, vans, and fleet solutions |
Participating Brands at The Gallery
The Gallery highlights rare, exotic, performance, and historically significant vehicles curated by collectors and automotive enthusiasts.
| Brand / Category | Gallery Focus |
|---|---|
| Ferrari | Exotic performance and heritage models |
| Lamborghini | High-performance supercars and design icons |
| Porsche | Sports cars and motorsport history |
| Classic American Muscle | Restored and original vintage vehicles |
| Custom & Restomod Builds | One-of-a-kind enthusiast creations |
| Limited-Production Hypercars | Ultra-exclusive automotive engineering |
North American Automotive Awards for Outstanding Cars, Trucks, and Utility Models
The NACTOY Awards are widely regarded as one of the highest distinctions in the automotive world. These awards highlight vehicles that stand out for their forward-thinking technology, safety advancements, driving performance, and overall design quality.
| Award Category | Recognition Focus |
|---|---|
| North American Car of the Year | Honors the most well-rounded passenger vehicle |
| North American Truck of the Year | Celebrates outstanding pickup and commercial truck capability |
| North American Utility Vehicle of the Year | Recognizes the top-performing SUV or crossover |
| Innovation Award | Acknowledges groundbreaking automotive technology |
Why the 2026 Detroit Auto Show Matters
The Detroit Auto Show continues to be a global platform for automotive innovation, blending tradition with future-forward technology. Whether you’re interested in electric vehicles, luxury cars, trucks, concept designs, or award-winning models, the 2026 edition promises something for every automotive enthusiast.
Frequently Asked Questions (FAQs)
1. Which car brands are participating in the 2026 Detroit Auto Show?
The 2026 Detroit Auto Show is expected to feature a wide range of global automakers, including Ford, General Motors, Toyota, Honda, BMW, Mercedes-Benz, Tesla, Hyundai, Kia, and emerging EV brands such as Rivian and Lucid Motors.
2. Will electric vehicle brands be showcased at the 2026 Detroit Auto Show?
Yes, electric and hybrid vehicles will play a major role at the 2026 Detroit Auto Show. Several manufacturers are anticipated to present next-generation EVs, electric trucks, and concept models focused on sustainability and advanced technology.
3. What is The Gallery at the Detroit Auto Show?
The Gallery is a curated exhibit featuring rare, exotic, and performance-focused vehicles. It includes supercars, classic American muscle cars, custom builds, and limited-production models selected by automotive enthusiasts and collectors.
4. Are local car dealers involved in the 2026 Detroit Auto Show?
Yes, local Detroit dealers and regional auto groups participate by showcasing consumer-ready vehicles. Many dealers provide information on pricing, availability, and in some cases, test-drive opportunities.
5. What types of vehicles can visitors expect to see?
Visitors can explore a diverse lineup, including sedans, SUVs, pickup trucks, electric vehicles, luxury models, concept cars, commercial vehicles, and award-winning designs from across the automotive industry.
6. What are the NACTOY Awards featured at the Detroit Auto Show?
The NACTOY Awards recognize outstanding vehicles in categories such as cars, trucks, and utility vehicles. These awards highlight excellence in design, innovation, safety, and overall performance, with nominated vehicles often displayed at the show.
7. Why is the Detroit Auto Show important to the automotive industry?
The Detroit Auto Show serves as a global platform for automakers to introduce new technology, reveal upcoming models, and share their vision for the future of mobility. It connects manufacturers, dealers, media, and car enthusiasts from around the world.
8. Is the 2026 Detroit Auto Show suitable for car buyers and enthusiasts?
Absolutely. Whether you are researching your next vehicle, interested in electric mobility, or simply passionate about automotive design and performance, the 2026 Detroit Auto Show offers valuable insights and experiences for all visitors.