On January 20, 2026, Audi’s Historic F1 Debut, Audi pulled the covers off its first Formula 1 car, the Audi R26, during a spectacular launch event in Berlin. The grand reveal took place at Kraftwerk Berlin, drawing global attention from fans, media, and F1 insiders alike.
The arrival of the R26 represents decades of planning, development, and significant investment — now culminating in a full works team entering the F1 grid under the name Audi Revolut F1 Team.
Audi’s Historic F1 Debut
Design and Livery — A Bold New Look
One of the stand-out features of Audi’s first F1 car is its striking visual identity. The R26 sports a dynamic livery that blends titanium silver with black and vibrant red accents, creating a sleek yet aggressive look on track.
This bold design reflects Audi’s racing legacy and signals a fresh chapter in its motorsport journey. The livery was revealed with strong branding from title partner Revolut, underscoring a modern, innovative partnership as Audi embarks on this new challenge.
What Makes the Audi R26 Special?
Full Works Team with Engine and Chassis
Unlike most new entries, Audi isn’t just entering as a sponsor or partner — it built its own complete Formula 1 programme. That means:
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A custom-built power unit developed in Neuburg, Germany
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Chassis and racing operations based at its Hinwil, Switzerland headquarters
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A technology centre in Bicester, UK, supporting design and innovation
This fully integrated approach gives Audi full control of its car performance, from the power unit to aerodynamics and race strategy.
Audi’s F1 Team Leadership and Drivers
Audi’s launch event featured key figures leading this ambitious project:
- Gernot Döllner, Chairman and CEO of Audi AG
- Mattia Binotto, Head of F1 Project
- Jonathan Wheatley, Team Principal
The driving squad combines veteran experience with youthful energy, featuring Nico Hülkenberg and Gabriel Bortoleto — two drivers who will take the wheel of the R26 in its first competitive season.
What’s Next for Audi in F1?
After the launch, Audi’s focus now shifts toward pre-season testing and competitive preparation:
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The R26 was already run on track in a filming day earlier in January, becoming one of the first 2026 cars to hit the asphalt.
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Official pre-season testing will take place before the 2026 season opener in Melbourne.
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Audi’s ambitious long-term goal is to compete for World Championships by 2030 — a bold target for the new team.
Audi’s Historic F1 Debut — The R26 Unveiled
Final Thoughts: Audi Joins the Formula 1 Battle
The unveiling of Audi’s first Formula 1 car is more than just a pretty design reveal — it’s a symbol of Audi’s commitment to excellence, innovation, and performance in the world’s most competitive motorsport series. As the 2026 season approaches, all eyes will be on the R26 to see how this new contender performs on the world stage.
Whether you’re a die-hard F1 fan or new to the sport, Audi’s entry brings fresh excitement and intrigue to the grid. Strap in — this Formula 1 season is shaping up to be one of the most thrilling yet!
(FAQs) Audi’s Historic F1 Debut
1. When and where did Audi reveal its first Formula 1 car?
Audi officially revealed its first Formula 1 car, the Audi R26, on January 20, 2026, during a high-profile launch event held at Kraftwerk Berlin, which attracted global attention from fans, media, and Formula 1 insiders.
2. What is the Audi R26 and why is it important for Formula 1?
The Audi R26 is Audi’s first Formula 1 car and marks the brand’s historic entry into the sport as a full works team. It represents years of development, investment, and Audi’s long-term commitment to Formula 1.
3. What does the design and livery of the Audi R26 look like?
The Audi R26 features a bold and modern livery combining titanium silver, black, and red accents. This aggressive design reflects Audi’s racing heritage while signalling a new era for the brand in Formula 1.
4. Is Audi competing in Formula 1 as a full works team?
Yes, Audi is entering Formula 1 as a full works team under the name Audi Revolut F1 Team. The company develops its own power unit, chassis, and race operations, giving it complete control over performance and technology.
5. Who are the key leaders and drivers of Audi’s Formula 1 team?
Audi’s Formula 1 project is led by Gernot Döllner, Mattia Binotto, and Jonathan Wheatley. The team’s driver lineup includes experienced racer Nico Hülkenberg and rising talent Gabriel Bortoleto for the 2026 season.
6. What are Audi’s next steps and long-term goals in Formula 1?
Audi is focusing on pre-season testing ahead of the 2026 season opener in Melbourne. The team has set an ambitious long-term goal to compete for Formula 1 World Championships by 2030.